
Bracket Secures $7M for AI Treasury Automation Platform
UK fintech Bracket raises $7M seed funding led by Macquarie to automate treasury operations with AI, targeting mid-market firms stuck with spreadsheets.
TL;DR
London-based fintech Bracket has raised $7M in seed funding led by Macquarie Group and Blackfinch Ventures to automate treasury operations for mid-market companies. The AI platform connects bank accounts, automates FX hedging, and provides real-time cash insights, eliminating manual spreadsheets. Bracket plans to expand across Europe and Australia while doubling its team.
UK Fintech Bracket Raises $7 Million Seed Funding to Revolutionize Treasury Management with AI-Powered Automation
Modern mid-market enterprises face a persistent challenge that costs them millions annually: outdated treasury management systems. While digital transformation has swept through almost every business function, treasury operations in growing companies remain frustratingly manual, inefficient, and vulnerable to costly errors. Spreadsheets, disconnected banking interfaces, and time-consuming foreign exchange workflows continue to drain resources from finance teams that should be focused on strategic growth initiatives rather than administrative drudgery.
Addressing this critical gap in the fintech ecosystem, London-based treasury automation startup Bracket has successfully closed a $7 million seed funding round, signaling strong investor confidence in AI-driven financial operations solutions. The substantial investment round was co-led by Macquarie Group's Commodities and Global Markets division alongside Blackfinch Ventures, with additional participation from Failup Ventures. This capital injection positions Bracket to accelerate product development, expand its geographical footprint across Europe and Australia, and double its workforce over the coming twelve months.
The funding announcement comes at a pivotal moment for financial technology innovation, particularly as artificial intelligence continues reshaping how businesses manage critical financial functions. Industry observers attending ai conferences by ai world have increasingly highlighted treasury automation as a high-impact application area where machine learning and intelligent automation can deliver immediate, measurable returns on investment. The ai world summit 2026 is expected to feature extensive discussions on how AI platforms like Bracket are transforming traditional financial operations for mid-market companies globally.
The Treasury Management Crisis Facing Mid-Market Companies
Despite the widespread availability of sophisticated financial technology, a surprising number of mid-market businesses continue relying on antiquated methods for managing treasury operations. Finance teams at companies generating between $50 million and $500 million in annual revenue frequently find themselves trapped in a paradox: they face the same regulatory compliance requirements and foreign exchange exposure risks as enterprise-level corporations, yet lack access to affordable, user-friendly treasury management systems designed for their specific operational scale.
The consequences of this technology gap extend far beyond mere inconvenience. Manual spreadsheet-based treasury management exposes companies to significant foreign exchange volatility, creates blind spots in real-time cash visibility across multiple banking relationships, and consumes countless hours of finance team productivity on repetitive reconciliation tasks. Currency fluctuations can erode profit margins overnight when hedging strategies rely on delayed data and manual execution. Meanwhile, disconnected bank account systems force treasurers to log into multiple platforms daily just to understand their organization's current cash position.
Traditional enterprise treasury management solutions like Kyriba and GTreasury offer comprehensive functionality, but their complexity and enterprise-level pricing structures place them far beyond the practical reach of most mid-market firms. Conversely, business banking platforms such as Revolut Business provide basic multi-currency account management but lack the sophisticated treasury intelligence, exposure analytics, and automated hedging capabilities that growing international businesses require. This creates a substantial market opportunity for purpose-built solutions that deliver enterprise-grade treasury functionality at mid-market pricing and usability levels.
The ai world organisation has identified financial operations automation as one of the most promising applications of artificial intelligence in driving operational efficiency and strategic decision-making for scaling businesses. Discussions at the ai world summit frequently emphasize how AI-powered treasury platforms represent a convergence of machine learning, financial data integration, and user experience design that can fundamentally transform how mid-sized companies compete globally.
Bracket's AI-Powered Solution: Bringing Enterprise Treasury Intelligence to Mid-Market Companies
Founded in 2024 by seasoned foreign exchange and treasury operations executives Alex Charles, Pierre Anderson, and Martin Lee, Bracket emerged directly from the founders' frustration with the persistent technology gap they witnessed throughout their careers. Collectively bringing decades of experience scaling global FX divisions and supporting finance teams at major multinational corporations, the founding trio recognized a recurring pattern: mid-market companies trapped in manual operational modes while banks struggled to scale personalized FX advisory services efficiently.
"The motivation for starting Bracket came directly from our own experience," Pierre Anderson explained in a recent interview. "Between us, we'd spent decades working with finance and treasury teams across global financial institutions and large corporates, and we kept seeing the same problem. Mid-market companies were held to the same standards as the largest organisations, yet they still relied on spreadsheets, manual processes and fragmented systems to manage FX exposure, cash visibility and bank connectivity."
The founders identified a dual-sided problem requiring a unified solution: mid-market companies needed accessible treasury technology, while banks required scalable tools to serve these clients profitably. Bracket's platform architecture addresses both requirements simultaneously through its innovative B2B2C distribution model, which enables financial institutions to license the technology and deliver it as white-labeled treasury intelligence to their mid-market client portfolios.
At its technological core, Bracket's artificial intelligence platform unifies fragmented banking data from multiple financial institutions, automates complex foreign exchange hedging workflows, and delivers real-time treasury insights through an intuitive single-dashboard interface. The platform's machine learning algorithms continuously analyze cash flow patterns, currency exposure profiles, and market conditions to generate proactive hedging recommendations that protect profit margins from exchange rate volatility.
The platform architecture includes several mission-critical capabilities specifically designed for mid-market treasury requirements. Centralized multi-bank connectivity eliminates the need for finance teams to maintain separate logins and manually consolidate data from various banking relationships. Automated reconciliation functionality dramatically reduces the time treasurers spend matching transactions and investigating discrepancies. AI-powered FX automation analyzes exposure profiles and executes hedging strategies based on predefined risk parameters and market conditions.
Real-time exposure management provides finance leaders with up-to-the-minute visibility into foreign currency positions across all entities and accounts. Scenario forecasting capabilities enable treasurers to model various market conditions and understand potential impacts on cash positions before they materialize. Perhaps most significantly for banks, Bracket's white-label licensing model enables financial institutions to offer sophisticated treasury technology to mid-market clients without massive internal development investments.
The platform's no-code implementation approach represents another critical differentiator in a market where enterprise treasury system deployments traditionally require extensive IT resources and months-long implementation timelines. Bracket designed its user experience specifically for finance professionals rather than technology specialists, enabling typical deployments to be completed in days rather than quarters.
This combination of enterprise-grade functionality, mid-market accessibility, and bank distribution partnerships positions Bracket uniquely within the competitive landscape. Unlike legacy enterprise systems that require significant customization and training, or basic business banking platforms that lack sophisticated treasury intelligence, Bracket delivers precisely the capabilities mid-market finance teams need in a form factor they can actually adopt and use effectively.
The convergence of artificial intelligence and financial operations management has emerged as a major focus area for the ai world organisation, with treasury automation representing a particularly high-impact application domain. Experts speaking at ai world organisation events have emphasized that solutions like Bracket demonstrate how targeted AI applications can deliver immediate productivity gains and risk reduction for specific business functions, rather than requiring wholesale digital transformation initiatives.
Strategic Capital Deployment: Accelerating Product Innovation and Global Expansion
The $7 million seed funding round provides Bracket with substantial resources to accelerate multiple strategic priorities simultaneously. Product development initiatives will expand the platform's analytical capabilities, deepen banking integrations, and introduce additional automation features based on early customer feedback. The company plans significant investments in machine learning model refinement to improve the accuracy and responsiveness of automated hedging recommendations as market conditions evolve.
Geographic expansion represents another major capital allocation priority, with Bracket planning new office establishments in key European and Australian markets over the next twelve months. These international presences will support both direct enterprise sales efforts and partnership development with regional banking institutions interested in licensing Bracket's white-label treasury technology for their mid-market client portfolios.
Workforce expansion plans call for doubling the current team size, with hiring focused on engineering talent to accelerate product development, sales professionals to drive market penetration, and customer success specialists to ensure smooth implementations and ongoing client satisfaction. The company recognizes that successfully scaling a B2B2C business model requires expertise across direct enterprise sales, complex partnership management, and white-label technology delivery.
The funding round's leadership by Macquarie Group holds particular strategic significance beyond the capital itself. Macquarie's Commodities and Global Markets division brings deep domain expertise in foreign exchange markets, treasury operations, and institutional banking relationships. This strategic investor relationship provides Bracket with invaluable market intelligence, potential distribution partnerships, and credibility when approaching other major financial institutions about white-label licensing arrangements.
Blackfinch Ventures' co-leadership of the round adds venture expertise and fintech sector knowledge that will prove valuable as Bracket navigates rapid scaling challenges. The firm's portfolio experience with B2B software companies provides useful pattern recognition for sustainable growth trajectories and avoiding common scaling pitfalls that derail promising fintech startups.
AI-Driven Financial Operations: Industry Transformation and Future Outlook
Bracket's successful seed funding reflects broader investor enthusiasm for artificial intelligence applications that deliver measurable productivity gains and risk reduction in specific business functions. Treasury management represents an ideal application domain for AI and automation technologies because the function involves high-volume repetitive tasks, rules-based decision frameworks, and substantial downside risks from manual errors or delayed responses to market conditions.
The mid-market segment presents particularly attractive market dynamics for treasury automation vendors. These companies face genuine pain points from manual processes yet have been systematically underserved by both enterprise software vendors and basic business banking providers. Market sizing estimates suggest tens of thousands of mid-market companies globally could benefit from accessible treasury automation, representing a multi-billion dollar addressable market opportunity.
Financial institutions' interest in white-label treasury technology adds another compelling market dimension. Banks recognize that mid-market clients need sophisticated treasury capabilities but struggle to profitably deliver personalized advisory services at scale. Technology platforms like Bracket enable banks to enhance service delivery, deepen client relationships, and generate additional revenue streams through treasury technology licensing and related foreign exchange transaction volumes.
The ai world summit 2026 is anticipated to feature extensive programming on financial services transformation through artificial intelligence, with treasury automation expected to be highlighted as a category demonstrating rapid adoption and measurable returns on investment. Industry analysts speaking at upcoming ai conferences by ai world have identified cash management, foreign exchange automation, and payment optimization as particularly promising application areas where AI can drive immediate business value.
Looking forward, Bracket's roadmap likely includes expanding beyond core treasury management into adjacent financial operations domains. Potential expansion opportunities include accounts payable automation, dynamic discounting optimization, working capital analytics, and supply chain finance integration. Each of these areas shares common characteristics with treasury management: manual processes, fragmented data sources, and opportunities for AI-driven optimization.
The company's dual go-to-market approach through both direct sales and bank partnerships creates multiple paths to market penetration and revenue growth. As banks increasingly recognize treasury technology as a competitive differentiator in serving mid-market clients, white-label licensing arrangements could potentially scale more rapidly than direct enterprise sales, though both channels offer significant long-term potential.
Connecting Treasury Innovation to the Broader AI Ecosystem
The challenges that Bracket addresses in treasury management reflect broader themes in artificial intelligence adoption across business functions. Organizations increasingly recognize that AI delivers maximum value when applied to specific, well-defined problems with clear success metrics, rather than through generalized digital transformation initiatives with ambiguous objectives.
Treasury operations exemplify this focused application approach: the problems are well-understood (manual processes, fragmented data, exposure risks), the success metrics are quantifiable (time savings, error reduction, hedging effectiveness), and the AI applications are targeted (data integration, pattern recognition, recommendation engines). This clarity enables faster adoption cycles and measurable return on investment demonstrations that build confidence for subsequent AI initiatives.
The ai world organisation's research and educational programming increasingly emphasizes this pragmatic approach to AI adoption, helping business leaders identify high-impact application domains within their organizations where artificial intelligence can deliver near-term value. Treasury automation, along with applications in customer service, supply chain optimization, and marketing personalization, represents proven use cases where mid-market companies can achieve enterprise-level capabilities through accessible AI-powered platforms.
For finance leaders evaluating treasury technology options, Bracket's emergence reflects an important market maturation trend. The binary choice between expensive enterprise systems and basic banking platforms has evolved into a more nuanced landscape where purpose-built, AI-powered solutions deliver sophisticated functionality at mid-market price points and implementation timelines. This democratization of enterprise-grade treasury intelligence enables growing companies to compete more effectively in international markets without requiring enterprise-scale IT resources.
Conclusion: Treasury Automation's Role in Mid-Market Digital Transformation
Bracket's $7 million seed funding represents more than capital for a single startup; it signals investor confidence in artificial intelligence's potential to solve persistent operational challenges for mid-market businesses. By focusing specifically on treasury management pain points and delivering solutions through both direct sales and bank partnerships, Bracket has positioned itself to capture significant market share in an underserved segment with clear, urgent needs.
The company's progress will be watched closely by both fintech investors evaluating AI-driven financial operations opportunities and by mid-market finance leaders seeking practical solutions to longstanding treasury management challenges. As discussions at the ai world summit 2026 and other ai world organisation events will likely emphasize, solutions like Bracket demonstrate how targeted AI applications can deliver transformational impacts without requiring wholesale organizational change.
For the thousands of mid-market companies still managing treasury operations through spreadsheets and manual processes, platforms like Bracket offer a clear path forward: enterprise-grade intelligence, accessible implementation, and measurable returns on investment. As the financial operations technology landscape continues evolving, purpose-built AI solutions focused on specific business problems will likely drive more adoption and value creation than generalized digital transformation initiatives.
The next twelve months will prove critical for Bracket as it deploys this seed capital toward product enhancement, geographic expansion, and team growth. Success in this scaling phase could position the company for subsequent funding rounds and establish treasury automation as a proven, high-adoption category within the broader financial operations technology landscape. As artificial intelligence continues reshaping how businesses operate, Bracket's focused approach to solving real treasury pain points offers a compelling blueprint for practical AI adoption that delivers immediate, measurable value.